About the project
The Eastern Province Municipality Recorded A New National Achievement By Entering The Guinness Book Of World Records By Creating The Largest Logo For The Basta Khair Saudi Initiative, Using 529 Tables, In King Abdullah Park On The Waterfront In Dammam. This Achievement Came With The Support And Participation Of Wesal International Advertising Agency, Which Undertook The Creative And Executive Supervision Of The General Design Of The Event, And Directed The Event In A Distinctive Way That Reflects The Identity Of The Eastern Region And The Spirit Of Teamwork. His Excellency The Secretary Of The Eastern Region, Engineer Fahd Bin Muhammad Al-Jubeir, Explained That This Record Embodies The Secretariat’s Commitment To Supporting Street Vendors And Empowering Them Through Quality Initiatives And Development Projects. The Basta Khair Saudi Arabia Initiative Is One Of The Initiatives Of The Ministry Of Municipal And Rural Affairs And Housing, And Aims To Raise Community Awareness Of The Contribution Of Street Vendors To The Local Economy And Provide Organized And Safe Selling Environments For Them. This Achievement Is A Pioneering Step Added To The Process Of Excellence In The Eastern Region, As Wessal Agency Contributed To Highlighting The Event In A Professional Manner That Keeps Pace With The Status Of The Achievement And Embodies The Nation’s Pride In Its People And Achievements.